Art Walk Paris #1
Brand-content for Picturalis

Art Walk Paris #1

The Art Walk has one purpose: give the opportunity for the inhabitants of Paris to better discover their neighborhood through the medium of art.

During a full weekend, professional spaces (galleries, design shops, studios) and every-day commerces (hair-dressers, bars, butchers, gym,etc.) have been hosting exhibitions from local and international artists. By deconstructing the idea of what a place hosting art should look like, the Art Walk has permitted to many people who are not familiar with the codes to appreciate an exhibition in a place that they know and feel comfortable at.

For the first edition, the Art Walk of Paris took place in the multi-cultural neighborhoods of Belleville and Menilmontant and gathered about 30 exhibitors and 30 artists.
Thanks to an interactive map, the audience was guided through the neighborhood, from an exhibition to another. Every place is located on the map, which allows to see the following informations : Artist, Adress, Type of Art.
The Art Walk Paris is a work directed for Picturalis, an artistic webzine promoting international and french artists, photo, video and illustration oriented.